Part 2: Bite-Sized Data: A Snapshot of U.S Lunchtime Trends

Rob — Fri, 30 Jun 2023 20:41:03 GMT

🍺 A Side of Boozy Statistics
Some areas of the U.S. subscribe to the "it's five o'clock somewhere" mentality more than others. In the Milwaukee and Denver metro areas, alcoholic drinks made up approximately 26% of lunchtime bills in Q1 2023, while in Wisconsin, that figure was around 30%, almost twice the national average of 16%.

🥑 Food Costs: The Avocado Toast Index
Thanks to a drop in avocado, bacon, and egg prices, it was 16% cheaper to make bacon avocado toast with an egg in March 2023 than in March 2022. That's some good news for your bottom line!

Making it Count
✅ Consider promoting boozy lunch specials, creating signature daytime cocktails, partnering with local brewers or distilleries, or organizing themed lunch events. Check out our guide Getting Started: Launching Your First Toast Marketing Campaign!

✅ Want to take advantage of these savings? Check out How to Set Up Your Menu for Suggestive Upsells. Consider introducing avocado-themed items or offer BOGO (Buy One Get One) deals around avocado dishes! Check out BOGO (Buy One Get One) Discounts!

✅ These opportunities can boost your sales and keep customers coming back for more! Our Holiday Weekend Restaurant Preparedness Guide can help you make the most of the 🎇 July 4th 🎇 and other peak times!

The Changing Lunch Landscape
Thanks for checking out Part 2 of this snapshot; Drop a Kudo if you found this helpful, and Visit “How the Pandemic and WFH Have Affected Lunch Across the U.S.” to read more!

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Part 2: Bite-Sized Data: A Snapshot of U.S Lunchtime Trends