Boost sales by optimizing for customer demographics!

[jenni]

Hey Toast Community!

We’ve got some valuable insights to share from our latest blog post, “How Understanding Restaurant Demographics Can Help Boost Sales.” 

🔑 Key Insights 🔑

1. Understanding Your Audience: Knowing the demographics can significantly impact your restaurant’s sales and marketing strategies.
2. Evolving Preferences: Sales drivers can vary greatly, for instance, Baby Boomers may prioritize value, while Millennials and Gen X are more inclined towards online ordering and delivery.
3. Tech and Dining: Customer technology preferences can differ based on demographics. Younger generations may prefer online ordering, while older demographics might lean towards traditional methods.

Check out the full article for more information like how often different demographics are even trying new restaurants:

How well do you know your restaurant’s target demographic? What strategies are you thinking of adopting to cater to different groups?

Cheers to your restaurant’s growth and success! 🥂

-Toast Community Team 

[Rob]

Thanks for reaching out! After consulting with my team, I found that we conduct a large annual survey to gather this data. Unfortunately, we don't currently offer any other reports on this information.