May 2025 Product Updates - Retail

[Rob]

Hey, Toast Community!

In this post, you can find updates on the following:

ToastIQ

• Upsell Prompts
• Advertising
• AI Marketing Assistant
• AI Websites

POs & invoices - taxes, fees, and discounts

Invoice import from CSV & AI category suggestions

ToastIQ

Upsell Prompts

Automated upsell prompts keep extra $$$ opportunities top of mind, helping to increase your average basket size. 

• Put prompts where they can’t miss them
  Recommendation for item pairings, modifier suggestions, and upgrade automatically populate on the terminal
  
  
• Easily program custom upsells
  Create your own recommendations and they’ll pop up with select inventory items 
  
  
• Keep track of performance
  Our dashboard keeps you in the know, from upsell counts and % of total sales to average upsell impact, top upsell items, and employee upsell performance. 

Join the waitlist

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Advertising

We’ll help you turn clicks into customers. Help drive sales for in store, online, and catering & events orders with campaigns on Meta and Google – run directly from the Toast platform. 

• Get advertising that pays for itself
  Advertising helps you increase sales and bring in new guests by tapping into a network of millions of users on Google and Meta. 

• Build campaigns in an instant
  Our tool does the work for you, learning from rich restaurant data to suggest effective timing and placement. Also AI helps you write engaging messages quickly, crafting compelling messages in moments. 

• Get insights you wouldn’t get elsewhere
  Our integrated platform connects ad performance to transactions, so you can see how each ad platforms across channels. 

Join the Waitlist

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AI Marketing Assistant

It’s like having a marketing strategist on your team – only a lot faster. AI marketing assistant tools analyze your sales data, item library performance, and more to build campaigns that just work.

• Reach more guests across more channels
  Our assistant helps you create campaigns for email, SMS, and organic social – all directly from Toast. Easily track performance so you can keep doing what’s working.
  
  
• Drive results you can see
  AI tools analyze your sales data, item library performance, and more to build campaigns that just work, 
  
  
• Create a month of campaigns in seconds
  Never guess what to do next. We’ll build a marketing plan for you with quick messages tailored to your business. Just review the plan and click to schedule. 

Visit Toast Web or Upgrade to Marketing Essentials

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AI Websites

High quality. Low effort. Launch a beautiful, functional, and integrated website fast, without hiring an IT expert. 

• Build a site like a pro
  Our AI assistant will use your shared data to generate a custom website for you. Already have one? We’ll use your URL to pull branding, photos, and more for you.
  
  
• Customize and make it your own
  Easy editor tools let you enhance your own branding and bring your site to life. Simply drag, drop, set it, and forget it.
  
  
• Grow your revenue streams
  Deep integration embeds our online ordering, Loyalty, and gift card tools to help drive more sales in more places. Plus, your site stays synced in real-time.

Visit Toast Web

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POs & invoices - taxes, fees, and discounts

We've listened to your feedback and added powerful features to save you time:

• Search for specific items directly within your purchase orders and invoices
• Add new items faster with our simplified creation process
• Sort columns in the Add Item screen to find what you need quickly
• Export and print your purchase orders and invoices 

Perfect for businesses managing extensive inventory and complex ordering needs!

Take control of your actual product costs with our comprehensive tracking system:

• Apply item-specific discounts from manufacturers and suppliers
• Account for item-level taxes (like tobacco taxes)
• Incorporate shipping fees into your cost calculations

Track true profitability with our Landed Cost feature – our Landed Cost calculation combines all taxes, discounts, and fees into a single unit cost.

Learn more here.

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Invoice import from CSV & AI category suggestions

Skip manually building lengthy invoices— Toast Retail now supports direct import from CSV & Excel invoices provided by suppliers.

• Say Goodbye to Manual Invoice Processing - Ensure accurate stock levels, real-time product availability, and precise COGS reporting with our invoice processing system.
• Save Valuable Time freeing you to focus on what matters most—your customers.
• Pre-Built Supplier Templates - Get started immediately with ready-to-use templates for major suppliers including HT Hackney, Kehe Naturals, and UNFI.
• NEW! Intelligent Item Matching - Our system automatically suggests matches for your invoiced items, dramatically reducing reconciliation time.
• NEW! Effortless Item Creation - Add new inventory items individually or in bulk with just a few clicks, keeping your catalog current without the hassle.
• NEW! AI-Powered Categorization - Let our smart technology suggest optimal categories for your items, creating a well-organized inventory system.

Learn more here.

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Do you have questions or feedback for the Toast Product team? We'd love to hear from you in the comments below! 👇

[ToddMtP]

Do you have a list of any upcoming features or tentative rollout dates?  Retail really needs the ability to return products to vendors.  I have three invoices this week where I received incorrect product that needs to go back to the vendor.  They pickup at the same time that they deliver.  It would be great if I could just put -6 or -1 case (or click on a previous invoice and hit return item) and have that item and associated costs removed from inventory.

[AshleyFromToast]

Thank you for sharing your feedback! While we can’t share a specific timeline, we wanted to let you know that our team is aware of this feature request and is working on a solution. Thanks again!