Return Guest Metric

[leestanish]

Hi.    It seems Toast tracks so much....but I've not been able to find a way to give myself a base metric for how often a customer returns to our store.   I looked into tracking credit cards, but Toast turns these into encryptions for safety.   It would be great to have a spreadsheet of customer visits, so that we could sort over say 3 months or 6 months and look and determine an average guest return metric.    Anyone have ideas?    

[rcmck]

The guestbook would be helpful depending on your main source of orders, if you use mobile ordering, online ordering or loyalty.

[leestanish]

The Guestbook only accounts for loyalty member.   It would be a decent function.   But when you query its data, it doesn't seem like "clean data".   Customers who are here weekly (by my seeing) come up on the "not been here in 3 months" query. 

   I'm not sure what the percentage is of loyalty use vs not.....but there are many customers who are not loyalty rewards members.   

Return customer rate is such an important KPI for a small restaurant business.   We need this function....

[Sydney042100]

We use guest book manually, "add new customer" and then inputting their phone number every time they come in. For example at my shop- John Doe had ordered 263 times, his #1 item is Destination IPA,  visits every 2 days with an average spend of $80.

We've trained our staff to do this with our Mug Club member program. They all have a card that has their phone number on the back for seamless look up and tab creation! Hope this helps!